MEDIA CENTER PC NEWS

January 19th 2005

Google Upgrades Picasa Photo Management Software


Picasa
Picasa
 
 
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Google has released version 2.0 of Picasa, the photo management software tool that it purchased in 2004.

Version 2 introduces basic editing tools to Picasa, suplementing the existing cataloguing system from Version 1.

New features include

* Editing tools – Fix pictures with more powerful tools, 12 photographic filter effects, color and lighting adjustments, red-eye removal, photo cropping and straightening.
* Improved organization – Add captions, quickly and easily search across all photos on a computer, attach labels and stars for better photo organization, reorder pictures and clean up cluttered folders.
* Backup capabilities – Archive photos from a computer to a CD or DVD, save photos on an external drive, and create gift CDs with personalized slideshows.
* Customized prints – Print at home with standard sizes, or order photo prints by uploading pictures to Ofoto, Shutterfly, Snapfish, and Walmart.com.
* Enhanced sharing features – Email photos via Gmail (and other email clients), upload photos to a Blogger blog, and send and discuss photos in real-time via Hello, Picasa's free peer-to-peer software, available at

http://www.hello.com

"With Picasa 2, we've made it easier for people to find, organize, improve and enhance their photographs, as well as create photo CDs, personalized slideshows, desktop collages, and much more," said Lars Perkins, General Manager, Picasa, Google Inc. "Digital photos are an important and growing category of personal information, and Picasa is in line with Google's commitment to develop advanced technologies that further help users to find, organize and share information that's important to them."

Picassa is free to download (link at bottom of this article).

Google Continues Innovating

The purchase and continued development of Picasa maintains the forward momentum that Google generated in 2004 with its flotation and the release of the Google Desktop Search tool. It is expected that 2005 will see Google coming under increased pressure from rivals Yahoo and MSN as they release similar products in an attempt to win users back from the internet's number 1 search engine.

http://www.picasa.com




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